This is NOT a letter from Steven Ketchen (but it should be)
This is just how I would attempt to get everyone their knives finished and returned. Steven, you have to start somewhere and you started off in the right direction but I don't know what happened. I know it's embarrassing Steven but by not saying anything you leave everyone to their own imaginations and it's getting ugly.
I'm disappointed in you Steve for not following up. Any business, big or small can weather almost anything if everyone is being updated as to the current status of their order, even if it hasn't changed. A 10 second message once a week is all it would take, hell if you're afraid or embarrassed to talk to any of these guys then send out a broadcast text, I'm sure you have text and phone numbers for all these guys. Hell you can make a form letter like this and send it, hell save more time and use this one but if you do, make sure you stick to what you say you'll do.
Hello (insert name here),
First off let me apologize for not fulfilling your order and letting you down. I know my lack of communication is inexcusable and unforgivable but I am determined to gain back your trust and this is the start of that process.
I will gain that trust back by fulfilling your order without any further delay. Please understand that I disappointed others as well and in an attempt to make everything right, this is the order I will be completing the orders. (oldest order to newest, most expensive to least expensive, pick something, put it on paper Steve and work off of it.)
Till you get your finished order and you are satisfied, in an attempt to regain your respect and trust I will not be taking any new orders. So you won't have to worry I'll keep everyone apprised of their order's status either by text message or as part of a weekly update in the thread on BFC's GB&U . Taking 15 minutes out of my week to keep everyone updated as an exercise in better business practices is the least I can do and will do so till you receive your order and are completely satisfied.
Again I apologize for letting this get to this point, your business means a lot to me but your friendship means more.. I can be reached here, (XXX) XXX XXXX or here (XXX) XXX XXXX ext. XXXX . You can also contact me by text at the above cell # or here on BF in this thread. In order to concentrate on finishing your order as quickly as possible I will respond to everyone at the end of the week. Should a problem arise I will notify you within 24 hours to let you know of the problem and discuss how you want to proceed.
I can't expect everyone to forgive me but this is the first step in attempting to gain back your respect, trust and maybe someday, your business.
Thank You,
Pete Ketchen
That's what I'd do Steve.
Will it help? I don't know but one thing for sure, it will turn this thread and your business right around and I guarantee you'll be the talk of the forum.
Good luck guys, I'll check back in a couple of days. Hoping the right thing is done and the best outcome for all.