The coldsteel videos are just demonstrating how strong the tip is on their western-tanto knives, which mostly has to do with the more obtuse grind: more metal = more support, which is great if tip-strength is what you need... but you are right that the thinner tip is the better penetrator, and all claims to the contrary by coldsteel or anyone else is false -
that's what not to believe. The williams demonstration was to reinforce this - the narrow, curving design is what makes the hissatsu an efficient killing tool.
For stabbing into a variety of materials, coldsteel does do that with all sorts of blade-styles in their videos. The point about solid surfaces was made simply to remind people that when using a knife in combat the stabbed-target is rarely a flat, solid, stationary object. Lynn stabbing and slicing hanging chunks of meat is a better approximation... he just needs to dress it in clothing with kevlar armor, set it in random motion, and give it the ability to fight back

I like the coldsteel videos, and I especially agree with the earlier post about the grimaces